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Social Media allows nonprofits to communicate with stakeholders in ways we never imagined just a few years ago! If used strategically, it can advance our mission and reach audiences that have previously been inaccessible. However, there are serious risks and potential legal pitfalls and if used improperly, social media can hurt your organization and even threaten your 501(c)(3) status.
Are you using the different social media platforms strategically? Are you advancing your mission? Are you reaching your goals? How do you know?
Do you know your legal obligations and rights? Does your organization have effective and appropriate internal, external and personal use policies and control?
This training session will provide valuable information and tools for those who want to take their social media use to the next level while keeping their organization out of legal hot water.
Program Level: Basic
Prerequisites: None, no advance preparation needed
Instructional Method: Adult in-person classroom
Cost: $65 member/$115 non-member
Social Worker CEU: 3 hours
ABOUT THE INSTRUCTOR
Sharla Myers earned a BA from the University of Texas in 1984 and her JD from the University of Texas in 1987. She was admitted to practice law in 1987, and was a partner at the law firms of Kyle and Mathis, LLC and Vial, Hamilton, Koch and Knox where she was a litigator and mediator. Sharla is certified in Nonprofit Management and has 15 years of nonprofit experience, including serving on the boards of eight different nonprofits. Her areas of expertise include legal responsibilities of nonprofit boards, strategic planning, board and staff training, and risk management. She is also a trained mediator with experience in dispute resolution. She was President of the Board of Directors of Komen Dallas County and was also President of the Board of the Bridge Breast Network. In 2004, she received the Macy’s Heart and Soul Award for Excellence in the Fight Against Breast Cancer.