214-826-3470 or 817-334-0228 expert@cnmconnect.org
Women's Business Council - Southwest Published: February 9, 2018
Location
Irving
Job Type
Category
State
Texas

Description

The Marketing and Communications Specialist will support all aspects of marketing for the Women’s Business Council – Southwest (WBCS) but have specific ownership of social media, the eNewsletter, prospecting activities for women-owned businesses, the creation of marketing content, and online advertising. The ideal candidate will have 1-3 years of experience in a marketing related position and must be able to manage multiple projects simultaneously while demonstrating a keen sense of urgency and ownership to drive projects to completion. To apply, please send resume to tcrosby@wbcsouthwest.org.

Responsibilities:

  • Prospect generation through in-person events, the website form, and monthly prospect webinar
  • Create a social media plan and act as the primary liaison between WBCS and social media vendor
  • Execute all in-house website updates, edits, and creation while refining user experience
  • Compose and send monthly e-newsletter
  • Create marketing content for the blog, case studies, social media, and online advertising campaigns
  • Develop, maintain, and refine retention tools for members including the online toolkit, website additions, and Spend and Done Deals programs
  • Collaborate with the Programs Department for event-specific marketing initiatives
  • Act as primary liaison between WBCS and website vendor
  • Create, refine, and execute monthly prospect webinar
  • Assist in the development and execution of the comprehensive marketing, branding, and PR strategic plan
  • Tracking of marketing metrics to assess and evaluate our overall initiatives
  • Perform other related duties as assigned

Required Education and Background Experience

  • 1-2 years experience in a position(s) with comparable responsibilities
  • College degree in related field
  • Extremely resourceful and can work independently on projects while effectively managing available resources (people, time, and budget)
  • Knowledge of basic HTML and social media platforms
  • Program management
  • Strategic thinker
  • Must have outgoing, energetic personality and professional demeanor
  • Enjoy working with and talking to people
  • Detail oriented
  • Strong verbal and written communication skills
  • Intermediate personal computer proficiency in a variety of standard office programs

Preferred Education and Background Experience

  • 3-5 years office experience in a position(s) with comparable responsibilities
  • Experience working in a nonprofit organization
  • Business development experience
  • Experience with Adobe Creative Suite
  • Experience working with volunteers

 Equipment and Systems/Programs Utilized

Personal computers with Microsoft Windows operating systems; Microsoft Outlook, Word, Excel, Publisher; FileMaker Pro; Adobe Acrobat; Drupal, Mail Chimp, ActiveCampaign, Internet access programs; printers; copiers; fax machines; and other similar equipment and programs.

Specialized/Technical Skills Required

Intermediate personal computer skills and Internet access capabilities. Knowledgeable in HTML.

Physical Requirements of Position

Sitting and operating a personal computer and telephone for extended periods of time; occasionally standing and walking throughout the day to operate other office equipment; occasional lifting of up to 20 pounds in transporting materials to events, and trade fairs setups; ability to get to outside WBCS and other meetings and events, both locally and out of state by automobile and airline travel. Estimated annual travel within the region 15-20 percent

Salary range, based on experience.

Must pass background check for criminal, credit, and DMV history.

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